T1#open-source#consumer#market#launch
Firefox 1.0 — The Open-Source Browser That Took On Internet Explorer
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Firefox is the open-source web browser made by the non-profit Mozilla. The final release, Firefox 1.0, came out on 9 November 2004. That day the Mozilla Foundation announced worldwide availability for Windows, Mac OS X and Linux, as a free download from mozilla.org or on CD from the Mozilla Store, in more than a dozen languages.
Its source goes back to the browser code Netscape opened in 1998 (see Netscape opens its source and mozilla.org is born). The Mozilla Suite built from that code bundled mail and a newsreader and was heavy. According to Wikipedia, Dave Hyatt and Blake Ross, among others, cut a browser-only experimental branch out of it, released it as Phoenix in September 2002, renamed it Firebird, and on 9 February 2004 renamed it again to Firefox.
What 1.0 offered
The 1.0 press release said the preceding Preview Release had been downloaded by more than eight million people, and listed these features.
| Feature | As the release described it |
|---|---|
| Pop-up blocking | Users, not websites, decide when pop-ups appear |
| Tabbed browsing | Many pages load within the same window |
| Live Bookmarks | Glance through the latest news and blog headlines |
| Search bar | Google, Yahoo!, eBay, Amazon and others built into the toolbar |
| Extensions | More than 100 already, including Google and Yahoo! toolbars |
| Migration | Imports bookmarks, passwords and cookies from Internet Explorer |
Mitchell Baker, president of the Mozilla Foundation, credited the milestone to the efforts of hundreds of volunteers and developers around the world. The web of the day was almost entirely Internet Explorer's, and Firefox arrived as a free challenger whose source was open.
A browser its users marketed
Firefox spread differently from earlier software. Wikipedia says its marketing hub, Spread Firefox, launched on 12 September 2004 together with the Preview Release.
The emblem of that effort was a newspaper ad. On 15 December 2004 the Mozilla Foundation announced a two-page ad in the next day's New York Times, listing the names of thousands of people worldwide who had given to a fundraising campaign to support the 1.0 launch. It was coordinated by Spread Firefox, the volunteer advocacy site with more than 50,000 registered members, and its design was led by the San Francisco designer Christopher Messina. The same announcement put downloads to date at more than 11 million.
On 19 October 2005 Mozilla announced that downloads had passed 100 million. Firefox 3, released on 17 June 2008, recorded more than eight million downloads on its first day and was recognised by Guinness World Records (according to Wikipedia).
Peak share, then Chrome
On StatCounter's worldwide desktop figures, Firefox peaked at 32.21% in November 2009. That month Internet Explorer had 56.57%, and Chrome, a little over a year old, 4.66%.
What changed the picture was Google Chrome, launched in September 2008. On the same StatCounter series Chrome first passed Firefox in November 2011, 25.69% to 25.23%. Mozilla responded. According to Wikipedia, Firefox 5 on 21 June 2011 began a "rapid release" cycle matching Chrome's short release schedule. On 14 November 2017 Mozilla shipped Firefox 57 under the name Firefox Quantum, with a heavily rebuilt engine, and described it as more than twice as fast as Firefox from six months earlier.
Share did not come back. On StatCounter's desktop figures Firefox stood at 14.95% in December 2016, 8.39% in December 2020 and 6.09% in September 2026. Counting all devices, including phones, it had 2.79% in September 2026.
| Month (StatCounter, worldwide) | Firefox | Chrome | Internet Explorer |
|---|---|---|---|
| November 2009 (desktop) | 32.21% | 4.66% | 56.57% |
| November 2011 (desktop) | 25.23% | 25.69% | 40.63% |
| September 2026 (desktop) | 6.09% | 65.14% | 0.02% |
| September 2026 (all devices) | 2.79% | 66.45% | 0.01% |
Funded by search deals
Firefox is free, but its search box earns money. Already in 1.0 the start page carried a Google search box. Mozilla's financial statements explain that it gives search partners default or optional status in the browser and receives royalties at a percentage of the revenue those partners earn through Firefox.
The dependence is heavy. According to TechCrunch, in 2014, the last year of the Google deal, that agreement brought in US$323 million of Mozilla's US$330 million in total revenue. On 19 November 2014 Mozilla signed a five-year partnership with Yahoo and made Yahoo the default search in the United States. With the launch of Firefox Quantum in November 2017 it ended that deal and made Google the default again in the United States and Canada.
In the financial statements published with its 2024 annual report, Mozilla's royalties for 2023 were US$494.87 million of total revenue and support of US$653.01 million. About 85% of revenue from customers with contracts came from one customer, which the statements do not name.
Firefox in the antitrust case
The relationship became an issue in the search monopoly case brought by the US Justice Department and the states against Google. The government's brief to the appeals court in July 2026, citing the August 2024 liability ruling, says that under its agreement with Google, Mozilla must make Google the default on all Firefox search access points.
In the remedies ruling of 2 September 2025 the district court barred Google from exclusive contracts but still allowed it to pay for default placement, provided the payments are not conditioned on exclusivity and the agreements last one year or less. According to the Congressional Research Service, one reason the court gave for rejecting a broader payment ban was the harm it could do to the competitive prospects of smaller browser developers who depend on those payments.
For the wider story see the internet and web timeline; for the Netscape era, Netscape; and for the search side, Google Search.
Questions this page answers
- When was Firefox released?
- Firefox 1.0 was released free for Windows, Mac OS X and Linux on 9 November 2004. Earlier test versions had appeared as Phoenix and Firebird, and the name Firefox was adopted on 9 February 2004.
- How are Firefox and Mozilla related?
- Firefox is developed by Mozilla, the project that grew out of Netscape's 1998 release of its browser source. Firefox began as a browser-only branch of the Mozilla Suite.
- What is Firefox's market share?
- On StatCounter's worldwide desktop figures Firefox peaked at 32.21% in November 2009. Chrome overtook it in November 2011; in September 2026 Firefox had 6.09% on desktop and 2.79% across all devices.
- How does Mozilla make money from a free browser?
- Mainly through royalties from search companies, which pay a share of the revenue they earn from default or optional placement in Firefox. In 2023 royalties were US$494.87 million of US$653.01 million in total revenue, and about 85% of contract revenue came from one customer.
Sources
The 1.0 release and platforms, eight million Preview Release downloads, the feature list, Mitchell Baker's statement
The two-page ad of 16 December, donors' names, Spread Firefox, Christopher Messina, 11 million downloads
PrimaryIntroducing the New Firefox: Firefox Quantum — The Mozilla Blog, November 14, 2017
Mozilla's claim of more than twice the speed of six months earlier, and Google as default again in the US and Canada
2023 royalties of US$494.87 million and total revenue of US$653.01 million, how royalties work, about 85% of contract revenue from one customer
Citing the liability ruling: Mozilla must make Google the default on all Firefox search access points
The ban on exclusive contracts, non-exclusive payments of up to one year allowed, the concern for smaller browser developers who depend on payments
The end of the Yahoo deal, and US$323 million of US$330 million in 2014 revenue from the Google deal
SecondaryDesktop Browser Market Share Worldwide — StatCounter Global Stats (monthly series from 2009)
32.21% in November 2009, Chrome overtaking in November 2011, and values for 2016, 2020 and September 2026
TertiaryHistory of Firefox — Wikipedia
Renaming from Phoenix to Firefox, the Firefox 3 Guinness record, rapid releases from Firefox 5
TertiaryFirefox — Wikipedia
The launch of Spread Firefox on 12 September 2004
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